Why we are doing this

We are members of the Sports Financial Advisors Association whose vision is to reverse the trend of athletes making fatal financial decisions by cultivating financial literacy as a life skill for student-athletes, active and retired professionals, and their families. 

We choose to be part of this solution through the creation of The Sports Financial Literacy Academy.  Through the Academy we will educate you, the athlete, and empower you to make intelligent decisions, giving you confidence and control over your financial life.

You can visit www.apc-sfla.com for detailed information on the educational programs we offer and follow the Money Smart Athlete Blog for our latest articles.